Have you ever smelled something and suddenly remembered a person, a place, or even a specific moment in your life? That’s the power of scent. It goes beyond just smelling nice. It brings you back. It holds meaning. And that’s exactly what HMNS is doing with their latest collaboration with the film SORE.
HMNS is no stranger to creating bold, personality-driven perfumes. But this time, they took it to a whole new level. By working together with SORE, a local film that explores love, time, and the beauty of what could have been, HMNS created two fragrances that are meant to be felt just as much as they are meant to be worn. The result is ZENA and ETERNA, two scent experiences that carry emotion, memory, and mood in every spray.
This is not just about perfume. It is about storytelling.
ZENA and ETERNA, Two Sides of the Same Feeling
Each fragrance has its own character. Together, they feel like two different chapters of the same story. You do not need to have watched SORE to connect with these scents. They speak to universal feelings that all of us have gone through.
ZENA is a fragrance mist that feels soft and familiar. It is light and clean with a floral and powdery touch. Think of it as that peaceful moment in the afternoon when everything just feels calm. It is perfect for everyday wear whether you are rushing to class or just chilling at the library. ZENA is that scent you wear when you want to feel a little closer to yourself.
On the other hand, ETERNA is the deeper and more intense version. It comes in a 100 ml perfume bottle and carries rich notes of amber, soft woods, and florals. It feels warm and lasting. The kind of scent that stays with you and maybe even stays on someone else’s hoodie. It gives you that quiet kind of confidence when you are walking into something important like a presentation or a late-night talk that means a lot to you.
A Real Collaboration that Feels Honest
One of the best things about this collaboration is that it does not feel forced. HMNS did not just release a film-themed perfume and call it a day. They built a story that connects the feeling of SORE with the kind of scent that lingers long after the final scene. In their own words, HMNS shared that they wanted ZENA and ETERNA to act as emotional extensions of the film.
It shows in every detail. The names. The notes. The mood. The packaging. Everything feels intentional. It is not just about smelling attractive. It is about making a memory last.
Let the Scents Speak for Themselves
There is something beautiful about turning feelings into something wearable. HMNS managed to bottle that emotional weight into something you can carry in your bag or place on your shelf. ZENA and ETERNA are perfect for those of us who find comfort in nostalgia and meaning in the little things.
They are vegan. They are cruelty-free. They are made for people who want their fragrance to say something without needing to speak.
If you have ever missed someone or wished time could slow down just a little then this collection is for you.
Sources :
- https://www.mediapatriot.co.id/2025/07/13/hmns-hadirkan-parfum-sore-eterna-dan-sore-zena-dalam-kolaborasi-eksklusif-bersama-film-sore-istri-dari-masa-depan/
- https://madeforhmns.com/products/hmns-x-sore-fragrance-mist-zena
Written by Alviani Felisya, Management 2024, Public Relations The 19th IMOTION
