Apple Unveils New Accessibility Features, Including Eye Tracking
Apple recently announced a suite of innovative accessibility features designed to enhance the user experience for individuals with disabilities. Among the most significant additions is eye tracking, which allows users to control their devices using just their eye movements. This cutting-edge capability enables seamless navigation, making it easier for those with mobility challenges to interact […]
GoJek’s Interesting Strategies of Marketing
GoJek is an Indonesian technology based company that was founded in 2009 by Nadiem Makarim. GoJek provides various services through their application. Starting from GoFood, that helps us order food without having to go to the store, to GoPulsa, which helps people buy pulsa by their phone (or phone credit). Now, let us take a […]
Transform Your Hair: Discover Dyson Airwrap and Dyson Chitosan
Dyson has just unveiled two exciting new additions to its hair care lineup: Dyson Airwrap and Dyson Chitosan—designed to elevate your hair styling game to a whole new level. Dyson Airwrap Meet the next evolution of hair styling—Dyson Airwrap. This innovative tool is not just a styler but also a dryer, now supercharged with wireless […]
Hi, fellow students! et’s talk about something we all care about—saving money. Managing your finances is a skill worth mastering, especially while you’re in college. The good news? It can actually be pretty fun! If you start getting smart with your spending now, it’ll be a breeze to keep it up when you’re living on […]
BSI Capitalizes on Gold Price Surge: Achieving Record Growth in Gold Financing
PT Bank Syariah Indonesia Tbk (BSI) is capitalizing on rising gold prices to expand its gold-related business, with financing growing 30.5% YoY as of April 2024, recording Rp 5.1 trillion in gold pawning and Rp 2.74 trillion in gold installments. BSI offers a special 0% down payment program for select customers. As of December 2023, […]
Join the Indonesia Marketing Competition: Win Prizes Worth 34 Million Rupiah and Enjoy a 10% Registration Discount!
Indonesia Marketing Competition (IMOTION) merupakan salah satu ajang kompetisi mahasiswa di bidang pemasaran yang terbesar di Indonesia. Memasuki tahun ke-18, IMOTION hadir kembali dengan tantangan yang lebih seru dari tahun-tahun sebelumnya. Tahun ini, IMOTION menyelenggarakan dua cabang kompetisi, yaitu Marketing Plan dan Mini Marketing Case. Kedua kompetisi ini dapat diikuti oleh seluruh mahasiswa dari jenjang […]
Wardah: Taking The Lead in Indonesian Beauty Brands
Who does not know Wardah? An Indonesian beauty brand that pioneered the Halal cosmetics brand in this country that was founded by Nurhayati Subakat has been around since 1995 under PT Paragon Technology and Innovation. Beauty Moves You! Wardah said, let’s check on how they are able to move along in the country’s beauty industry […]
Google Product Studio Adds New Features and Expands Markets
Google Product Studio, part of Google Merchant Center Next, is now available in the UK, India, and Japan. Merchants in the US, UK, Canada, Australia, India, and Japan can now use Google’s free AI-powered tools to create high-quality product images. New features include the ability to directly upload product images and new seasonal templates for […]
When Romance Meets Marketing: Sabrina Carpenter’s and Barry Keoghan’s Music Video Partnership in ‘Please Please Please’
In Sabrina Carpenter’s most recent music video for her song “Please Please Please,” her boyfriend, actor Barry Keoghan, plays a significant part. This strategic incorporation has created a lot of excitement and demonstrates a couple of marketing strategies. The video builds upon the story started in her last single “Espresso,” maintaining a consistent narrative that […]